Senior Data Analytics Digital Lead, Corporate Vice President


Date: Apr 25, 2021

Location: New York, NY, US

Company: New York Life Insurance Co


When you join New York Life, you’re joining a company that values development, career growth, collaboration, innovation, and diversity & inclusion. We want employees to feel proud about being part of a company that is committed to doing the right thing. Through various resources and programs, you can grow your career while developing personally and professionally.




The Senior Data Analytics Digital Lead will be responsible for supporting all four digital channels by creating and managing Key Performance Indicators (KPIs), tying metric performance to the experience and working with the channel leads to create strategies toward improvement as well as explaining the story behind the numbers across the organization.  This individual will work closely with the Digital Services team to execute these deliverables.


This role is highly strategic and critical in the building of a digital organization and digital disciplines at New York Life.  He/she will help define what success looks like, keeping channel leaders honest with progress, identifying areas of improvements and gleaning insights that will drive decisions.  By providing deep data and insights, this will facilitate solid decision-making and prioritization across the digital business toward the goals of improved client experiences, increased revenue and impactful cost saves.


To build the foundation for digital service data tracking and strategy, this person must be able to translate business roadmaps and client needs into a metric-based approach, isolating the most critical KPIs, while including supporting KPIs as well. The individual must also be able to tell a story behind the numbers in order to inform strategy decisions.  This role requires candidates who have very strong relationship skills and know how to build relationships and trust throughout the organization.  He/she will be a charismatic, energetic, and diplomatic leader with the interpersonal skills and intellect needed to drive value for NY Life’s clients.


Key Responsibilities:

• Develop and define KPI measures to track the progress of digital initiatives; Communicate performance and articulate concise narratives with clear actionable takeaways for stakeholders
• Conduct complex analytics to identify areas of opportunity that can enhance the department's drive to digital strategy
• Serve as the primary contact and insights provider for the Digital Service team
• Mastery of SQL/Python/R/Tabluea to source, transform, and visualize datasets independently
 Make large and/or complex data more accessible, understandable and usable by delivering data in a useful and appealing way to users
• Define data visualization requirements and creating designs to facilitate interpretation and data insights
• Empower channel teams to understand their KPIs and equip them to make informed, data-driven decisions
• Create strategy with channel leads on roadmap prioritization for data coding or tagging needs to capture KPI data
• Understand overall business KPI prioritization
• Maintain familiarity with channel roadmaps and key projects
• Serve as digital service performance and storyteller lead for Digital Service Organization



  • Master's degree preferred
  • Must have at least 5+ years of relevent experience
  • Expertise in SQL/Python/R
  • Strategic thinker that can lead the formulation and execution of strategies
  • Strong ability to independently formulate insights and identify trends from complex datasets
  • Mastery of sourcing and transforming data to produce insisghts
  • Superior communication skills to support business partners
  • Excellent problem-solving and critical thinking skills required
  • Adept at developing data visualizations - preferably tableau
  • Comfortable understanding and discussing architectural concepts and algorithms, and assessing trade-offs with team members






Please note: This role requires FINRA licensed and/or FINRA Associated Person pre-hire fingerprinting.


Recognized as one of Fortune’s World’s Most Admired Companies, New York Life is committed to improving local communities through a culture of employee giving and volunteerism, supported by our Foundation. We invite you to bring your talents to New York Life, so we can continue to help families and businesses “Be Good At Life.” To learn more, please visit LinkedIn, our Newsroom and the Careers page of

Job Requisition ID: 83525



Job Segment: Database, Analytics, Data Analyst, Social Media, Executive, Management, Technology, Data, Marketing