Advertising Traffic Manager

Location Designation: Hybrid - 3 days per week 

This position primarily involves a hybrid work schedule - working remotely: Monday & Friday / on site: Tuesday, Wednesday and Thursday.

As part of New York Life Direct, you'll join a team revolutionizing the life insurance experience for AARP members. We're the industry leader in direct-to-consumer life insurance, offering streamlined coverage directly to individuals, bypassing traditional agent models. Your work will directly impact lives by making life insurance accessible, affordable, and understandable for millions of Americans.

Role Overview: 

When you join New York Life, you’re joining a company that values career development, collaboration, innovation, and inclusiveness. We want employees to feel proud about being part of a company that is committed to doing the right thing. You’ll have the opportunity to grow your career while developing personally and professionally through various resources and programs. New York Life is a relationship-based company and appreciates how both virtual and in-person interactions support our culture.

This position is responsible for planning and coordinating workflow for the execution of numerous direct mail campaigns: collaborate with multiple cross-functional groups to understand business objectives and strategies, analyze work requirements, define resource needs, and develop capacity plans. Collaborates with Strategy, Creative and Production teams, NYL stakeholders and external agencies to prioritize, coordinate, and optimize resources that support multiple direct mail marketing campaigns in development.

What You’ll Do: 

• Utilize a centralized capacity management tool for campaign development to coordinate resources across multiple campaigns
• Collaborate with internal teams to understand business objectives and strategies, collect requirements, define specs, and craft into detailed project plans
• Estimate, quantify, and monitor resource metrics for time and level of effort and identify opportunities 
• Identify and mitigate potential risks that can delay project timelines or increase costs
• Provide insight and recommendations to remove bottlenecks and streamline processes to optimize capacity and increase efficiencies
• Clearly articulate opinions and needs to stakeholders, establish trust, and build collaborative relationships with internal and external partners
• Accurately relay key objectives to ensure clean execution and mitigate risk
• Help support a culture that drives simplification, eliminates redundant, non-value add work, and optimizes capacity
• Cultivate partnerships, facilitate communication between team members to ensure alignment with objectives, assigned tasks, and due dates
• Centralize, update and audit process documentation repository 

What You’ll Bring:

• Bachelor's degree preferred in Marketing Advertising Communication, Capacity Management, Traffic, Print Production and/or equivalent experience.
• 5 - 10 years of relevant experience.
• Must be proficient in Excel, analytical abilities project management, and capacity planning.
• Preferred experience in a fast-paced environment supporting all aspects of direct mail marketing, and print production.
• Demonstrate interpersonal skills, negotiating skills, flexibility working with multiple cross-functional teams, and attention to detail.  

This position primarily involves a hybrid work schedule - working remotely: Monday & Friday / on site: Tuesday, Wednesday and Thursday.

#LI-KH1
#LI-HYBRID 
 

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Pay Transparency

Salary Range:  $59,400 - $100,000 

Overtime eligible: Exempt 

Discretionary bonus eligible: Yes 

Sales bonus eligible: No 

Actual base salary will be determined based on several factors but not limited to individual’s experience, skills, qualifications, and job location. Additionally, employees are eligible for an annual discretionary bonus. In addition to base salary, employees may also be eligible to participate in an incentive program.

Our Benefits

We provide a full package of benefits for employees – and have unique offerings for a modern workforce, including leave programs, adoption assistance, and student loan repayment programs. Based on feedback from our employees, we continue to refine and add benefits to our offering, so that you can flourish both inside and outside of work. Click here to discover more about our comprehensive benefit options or visit our NYL Benefits Site.

Our Diversity Promise

We believe in a diverse workforce because it is our mission to advocate for the financial security and success of people in every community. This is why diversity, equity, and inclusion (DEI) are guiding principles that are embedded in our brand and our culture. Click here to learn more about how we have been recognized for our leadership.

Recognized as one of Fortune’s World’s Most Admired Companies, New York Life is committed to improving local communities through a culture of employee giving and volunteerism, supported by the Foundation. We're proud that due to our mutuality, we operate in the best interests of our policy owners. To learn more about career opportunities at New York Life, please visit the Careers page of www.NewYorkLife.com.

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Job Requisition ID: 91087